Tamannaah Bhatia in PETA's new ad!

Tamannaah Bhatia, who will be seen in the upcoming comic caper 'Humshakals', has worked for a noble cause. Tamannaah has shot for a new ad of People for the Ethical Treatment of Animals (PETA), in which she urges the people not to use the cosmetics that have been tested in animals. The actress becomes bunny's honey in this ad.

This ad features Tamannaah holding a rescued bunny called Tiny and depicts the tagline "Be a Bunny's Honey: Buy Cruelty-Free Cosmetics". Some companies are still testing their cosmetics products on animals, even though the Drugs and Cosmetics Rules, 1945 declared testing cosmetics on animals is illegal in India following efforts by PETA and others. The eminent photographer Colston Julian has shot this advertisement. Billy Manik has done the make-up of Tamannaah, her clothes are by Esha Amin, while her hair style is done by Anupa from Placid Hairdressing, reportedly.

Talking about being a part of this ad, Tamannaah mentioned that "Animals go through a lot of torture while they are being tested on for cosmetics. There's material applied on their eyes, on their bodies....it can be very painful.... Because they cannot speak or they cannot communicate, such kind of atrocities are put upon to the animals."