Shah Rukh Khan & Anushka Sharma tease fans with new song, Beech Beech Mein!

Bollywood fandom is, till this date is pretty much hyped up with Sejal and Harry’s charm, the character played by Anushka Sharma and Shah Rukh Khan, respectively! First they teased and then released the first song of the movie, Radha, which topped the charts and went viral. And now they did the same with their upcoming song, Beech Beech Mein, revealed by Red Chillies Entertainments, and this is said to be the ultimate party anthem of the season! And as they pitched to their fandom, “No reason at all for Monday Blues when Harry & Sejal are bringing the party to town tonight”

Shah Rukh Khan and his PR team knows how to make their film talk of the town and hence following the foot step of Tubelight, team Jab Harry Met Sejal also partnered with Twitter India to make a Ring Emoji attached to the hash-tags that will be floating around Twitterverse! Speaking about how the song would be, chances are, it will be as it is said to be, as Pritam being roped in to compose the album for this film and composing a perfectly viral party anthem is his forte! If reports are to be believed then SRK and Anushka will be seen hopping clubs of South Mumbai today as a part of the unique promotional strategy.

We are excited to announce a special emoji for #JabHarryMetSejal. Join the conversation using with these hashtags in your Tweets. pic.twitter.com/QYJbdwOzmU

Jab Harry Met Sejal is set to be released on 4th August this year and this rom-com is directed by Imtiaz Ali the cast includes Sayani Gupta, Evelyn Sharma, Aru Krishansh Verma, Chandan Roy Sanyal and also Paras Arora. The song will be released to tonight, and BollywoodMDB will keep you posted on the updates!