Once upon a time there was an actress who used to set the silver screen on fire by her thumkas and jhatkas and she still sends sensation along the spine of her fans: She is none other then Madhuri Dixit or to be more precise you can call her Madhuri Dixit Nene.

In her second inning she started with a film which didn't do well but it was just a start. She soon became very popular after she became the judge of the popular dance reality show 'Jhalak Dikhla Ja'.

Now she has been signed as the brand ambassador of Comfort Liquid Conditioner. This is her second assignment after her assignment of Neesa Basmati Rice in the ad world. This conditioner is a premium product from the house of Hindustan Unilever Limited (HUL).

According to the sources, the company officials wanted someone whom Indian audiences or consumers could identify easily. The first name which came into their mind was none other than the gorgeous Madhuri Dixit .