'Kill Dil' stars to get inked for promotions

In today\'s time, promotion plays an important role in the upbringing of a film. The PR team comes up with new-new formulas to assure a grandeur hit to the producers. Upcoming Children\'s Day release, \'Kill Dil\' has a former PR executive Parineeti Chopra in its star cast itself, so you can likely expect the high-yield promotion strategy from her.

As per the sources, \'Kill Dil\' team will be sporting in a specially designed tattoo during the promotions. They will get it inked together from the tattoo artists present at a Tattoo convention. Though, the print on their body will be the temporary one, still the strategist considers it enough to build a \'Kill Dil\' cult amongst the audience.

Directed by Shaad Ali, film \'Kill Dil\' also stars Ranveer Singh, Ali Zafar and Govinda in the lead role.