The young talent Kartik Aaryan , who featured in the film Pyaar Ka Panchnama, seems to be entering the world of brand endorsement. Kartik Aaryan has been reportedly picked up by the body spray brand Envy1000 as their brand ambassador. The actor will be seen endorsing this brand in his new look. Envy1000 is the brand under which the company has unveiled its new range for men as well as women.

The news update stated that Kartik Aaryan said in a statement "I am delightful to be on board and looking forward to contribute by connecting with youth of our nation. This is one of my first brand as a brand ambassador and I am sure we are going to have plenty of fun together,"

The director of Vanesa Care, Saurabh Gupta stated "Our focus is to 'young-ify' the brand and connect it with youth of today and that's where Kartik comes in. We see a perfect 'goodness of fit' between Kartik and our brand as from where I see both represent same ethos. Kartik is truly a superstar among youth of today who is popular among boys for his attitude and is heartthrob among girls,"