'Chennai Express' to run on 700 international screens!

Rom-com \'Chennai Express\' will be releasing in 700 screens on August 9, which overrides the figure of 600 screens captured by SRK\'s earlier super hit flick \'Jab Tak Hai Jaan\'.

By BollywoodMDB Team | Updated On: Aug 5, 2013 10:50 AM

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Well, it seems the Bollywood filmmakers very well know the way of cashing in on a star's fame! The latest news update disclosed that the keenly awaited rom-com, ' Chennai Express ' featuring Shah Rukh Khan and Deepika Padukone has outstripped SRK's earlier blockbuster release ' Jab Tak Hai Jaan '.

The sculptors of ' Chennai Express ' are all geared up to release the movie in 700 screens outside the subcontinent. The movie is likely to be one of the biggest overseas releases till today. The YRF film, ' Jab Tak Hai Jaan ' was released in around 600 screens. It implies that ' Chennai Express ' colorfully surpassed ' Jab Tak Hai Jaan '. A close source narrated that loads of international releases will be flooding the big screens on the eve of Eid that is paired up with mid-term holidays. In order to ensure reach more and more number of viewers, the production house has attempted to achieve such a large number of screens, source added. Rohit Shetty 's directorial venture, ' Chennai Express ' would be hitting the screens in around 50 nations including some contemporary global markets, such as Morocco, Switzerland, Peru, France, Germany, Austria, Israel and Italy, reportedly.

As revealed by a trade source, in some territories like Germany, usually Indian movies fail to create wonders. However, SRK's popularity overseas can act as a trump card for the success of ' Chennai Express ', as believed by the production house members.

' Chennai Express ' flashing the tagline, 'Ready, Steady, Po', paints a man's journey from Mumbai to Rameshwaram. The movie stars Shah Rukh Khan and Deepika Padukone .

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