Sushant Singh Rajput is the latest sensation in the glitzy world of Bollywood. The actor, who started off his journey with the film Kai Po Che in 2013, has cemented his position as one of the most bankable stars in the industry, within no time.

Not just in films, Sushant is also quite popular among some leading advertisers in the country. The actor already has an impressive bouquet of brand associations in his hand. He has been signed by brands that root for resilience, hard work and steady growth, things that Sushant has always stood for and believes in.

While the actor is the brand ambassador for Close Up, Garnier, Syska, Titan Sonata, Flying Machine, Nissan, Kingfisher, Current, One Plus and Ranjit Rocky, he was announced as the face of Ziox Mobiles earlier this month.

Says a market source, “ Sushant epitomizes living the great Indian dream and through the course of his career has always stood for passion, perseverance and drive, which have been qualities associated with him as an actor and performer. Brands are happy to associate with him because of his strong connect with the Gen-X audience and also because he is associated with both substance and style. Some of the biggest brands in the country continue to bank on Sushant Singh Rajput who has a lot going for him at this juncture in his career ”.

The actor, who recently marked his entry into the Super Boxing League as the co-owner of the Delhi Gladiators, is currently busy preparing for his upcoming films Kedarnath and Chanda Mama Door Ke .