PharmEasy announces Aamir Khan as brand ambassador

PharmEasy has announced Bollywood superstar Aamir Khan as their brand ambassador. The consumer healthcare super app launched its latest #GharBaitheBaitheTakeItEasy campaign starring the superstar.

The brand campaign features Khan in a triple role of the PharmEasy delivery person who appears in the oddest places from nowhere to tell customers about all the various offerings from the PharmEasy brand. The PharmEasy brand is managed by API Holdings Limited.

Speaking on the collaboration, Aamir Khan said in a statement, “It is indeed a pleasure to work together with the PharmEasy brand to help provide economical healthcare at each person’s doorstep. I feel that in today’s times, PharmEasy is providing an essential service, in a sector that is itself a fundamental requirement for all of us, and I look forward to this association.”

Talking about the collaboration, Gaurav Verma, CMO at API Holdings said, “Collaborating with someone as versatile as Aamir Khan fills us with immense joy. We are absolutely thrilled to have him on board as the face of the brand PharmEasy. He truly knows how to engage with the audience. With this association, we aim to reach more people while making affordable healthcare accessible to everyone. We are looking forward to a great collaboration with him this year and widening our reach through offerings and such campaigns.”

On the work front, Aamir Khan is waiting for the release of his much-anticipated film Laal Singh Chaddha, co-starring Kareena Kapoor Khan. The Advait Chandan directorial hits screens on August 11, 2022.